I’ve started reading If Then: How the Simulmatics Corporation Invented the Future by Jill Lepore. Here’s part of Amazon’s book description.
“The Simulmatics Corporation, launched during the Cold War, mined data, targeted voters, manipulated consumers, destabilized politics, and disordered knowledge–decades before Facebook, Google, and Cambridge Analytica.”
When I’m done reading, I’ll write a complete book review. I could use some help. Have you read If Then? If you did, please share your answers to these questions.
What did you think of it?
What should I watch for?
What else is good on the topic?