Stories and Strategies from Real Life: 9/26/14

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Some of the best learning happens when you read stories about real people and real companies. Read them for ideas, for lessons, and inspiration. This week’s stories and strategies from real life are about Microsoft, Huawei, Kroger, entrepreneurs, and Music Mastermind.

From Rachel Lerman: The ‘devices and services’ era is dead. Microsoft is all about people now, Nadella say

“It’s all about transforming company culture for Microsoft CEO Satya Nadella as he continues a quest to redefine the focus and organization of the tech giant.”

From The Economist: Huawei: The great disrupter’s new targets

“The Chinese firm prepares to take on HP, Cisco and other IT giants”

From Alexander Coolidge: Kroger using house brands to power growth

“Kroger continues to power growth and draw customers using an expanding stable of in-house brands of everything from baked goods to pet food.”

From the Economist: Entrepreneurs anonymous

“It is fashionable to romanticise entrepreneurs. Business professors celebrate the geniuses who break the rules and change the world. Politicians praise them as wealth creators. Glossy magazines drool over Richard Branson’s villa on Lake Como. But the reality can be as romantic as chewing glass: first-time founders have the job security of zero-hour contract workers, the money worries of chronic gamblers and the social life of hermits.”

From William J. Holstein: Music Mastermind’s Cloud-Based Business Model

“Music Mastermind couldn’t exist without cloud computing. The company’s core product is Zya, a free music application and game that allows customers—mostly in the 13- to 24-year age range—to download clips from their favorite songs and add their own voices in what they call a ‘mash-up.'”

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